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Privacy Policy
Last updated: October 29, 2025

1. Introduction
Welcome to Crave Beauty Lab (“we,” “us,” “our”). This Privacy Policy explains how we collect, use, disclose and protect your personal information when you visit our website at https://www.cravebeautylab.com/ (the “Site”). By accessing or using the Site, you acknowledge that you have read, understood and accept the practices described in this policy.

2. Who we are
Crave Beauty Lab is a beauty and skincare business based in [Insert City/Province], Canada. If you have any questions or concerns about this Privacy Policy or our practices, please contact us.

3. What information we collect
We collect both personal information and non-personal information when you use our Site. Types of information we may collect include:

  • Personal information you provide voluntarily: for example your name, email address, phone number, mailing address, payment information (if you make a purchase), appointment booking information, and any messages or comments you submit.

  • Non-personal or aggregated information: for example browser type, device type, IP address, operating system, pages visited, time spent on pages, and other analytics or usage data.

  • Cookies and tracking technologies: we may use cookies, web beacons, pixels, and similar technologies to collect and store information about your use of the Site and your preferences.

4. How we collect information
We collect information when you:

  • Visit and navigate the Site.

  • Register for an account or create a profile (if applicable).

  • Book appointments, purchase products, sign up for newsletters or other communications.

  • Use interactive features such as contact forms, chat functions or comment sections.

  • Interact with our marketing or ad campaigns.

  • Data may also be collected automatically through cookies, analytics tools, third-party integrations or plugins that we use.

5. Why we collect your information and our legal basis
We collect and use information for the following purposes:

  • To provide, enhance and personalise our services, products, appointments and communications.

  • To process transactions and fulfil your orders or appointments.

  • To send you marketing, promotional offers, newsletters (with your consent) and other communications which may be of interest to you.

  • To administer the Site, perform analytics and improve user experience, security and functionality.

  • To comply with legal or regulatory obligations.
    Where applicable (for example under the European Union General Data Protection Regulation (GDPR) or other privacy laws), our legal basis may include consent, performance of a contract, legitimate interests or compliance with legal obligations.

6. How we share or disclose information
We may share or disclose your information in the following circumstances:

  • With service providers, contractors or vendors who assist us in operating our business and the Site (for example payment processors, appointment booking platforms, email service providers, analytics vendors). They will only process your personal information on our behalf and in accordance with our instructions.

  • With third-party advertising, remarketing, or analytics partners when you have interacted with our Site or campaigns.

  • When required by law or regulation, or in response to legal process or government request.

  • In connection with a merger, acquisition, sale of assets or other corporate change, in which case your information may be transferred as part of that transaction.

  • We do not sell your personal information in the sense of exchanging for monetary value, unless otherwise disclosed to you.

7. Cookies and tracking technologies
We use cookies and similar technologies to collect and analyse information about your use of the Site, to remember your preferences, to personalise content and marketing, to improve our services and for advertising/remarketing purposes. You can manage or disable cookies via your browser settings, though doing so may affect your experience on the Site.

8. International transfers
Because we operate online and use service providers in different jurisdictions, your information may be transferred to and stored in jurisdictions outside of Canada. When doing so, we will ensure that appropriate safeguards are in place to protect your personal information in accordance with applicable laws.

9. Data retention
We will retain your personal information only for as long as necessary to fulfil the purposes described in this policy (for example to complete transactions, service your account, or comply with legal obligations) or until you request deletion, unless a longer retention period is required or permitted by law.

10. Your rights
Depending on the jurisdiction in which you reside, you may have the following rights:

  • Access: to request access to your personal information and receive a copy.

  • Correction: to request correction of inaccurate or incomplete information.

  • Deletion: to request deletion of your personal information (subject to legal or contractual constraints).

  • Objection or restriction: to object to or request restriction of processing of your personal information.

  • Withdrawal of consent: where processing is based on consent, you may withdraw consent at any time, without affecting the lawfulness of processing based on consent before withdrawal.
    If you wish to exercise any of these rights, please contact us via the contact details above. We will respond within the timeframe required by applicable law.

11. Security
We take reasonable administrative, technical and organisational measures to protect your personal information from unauthorized access, disclosure, alteration and destruction. However, no internet transmission or storage system is completely secure and we cannot guarantee absolute security.

12. Children
Our Site is not directed at children under 13 (or the relevant minimum age in your jurisdiction) and we do not knowingly collect personal information from children. If you become aware that a child has provided us personal information, please contact us and we will take steps to delete the information.

13. Changes to this policy
We may update this Privacy Policy from time to time to reflect changes in our data practices, business operations, legal or regulatory requirements. We will post the updated policy on the Site and update the “Last updated” date above. If the changes are material, we may provide notice (for example via email or site banner). Your continued use of the Site after such changes signifies your acceptance of the revised policy.

14. Contact us
If you have any questions, concerns or requests regarding this Privacy Policy or our data practices, please contact us .